Hey fellow shop owners. Have you checked out etsy's new feature, the activity feed? It is so cool!
After you login to etsy, on the top there is a link titled "activity feed". Click on it and you will see this:
I think this feature will be super helpful for your business because it lets you see what items are getting the most hits. You can then take this information and run with it- have a special promo for those items, make more of them in similar colors/fabrics, etc.
Another great thing you can do with this information is build relationships, kind of like with social networking. If a customer or shop adds you to their favorites, check out their stuff too and you might just find a new favorite.